Sheep only need grass, water and sun to produce one of the most resilient fibers on Earth. When managed on pasture in a sustainable way, they have the power to transform eroding landscapes, promote plant diversity, and build topsoil.

Two hundred years ago, the state of Vermont led the world in wool production (at the expense of its old growth forests, which have now happily been replaced). Today, Vermont’s shepherds struggle to find a profitable outlet for their sheep’s incredible fiber. Often, with no other viable option, they sell it for cents per pound to large scale, commercial wool processors. When even that is too costly, some just toss their wool into the woods to biodegrade.

Rouseabout purchases wool directly from Vermont’s small shepherds at a fair price to be turned into thoughtfully sewn blankets for babies, yoga and whatever. All of the fabric we use is GOTS certified, organic, and naturally dyed by hand. Toxic junk has no place here, or in your home.

With our blankets, we are supporting Vermont farmers, our working landscape, and your health. That’s some good juju.


Jillian, the creator of Rouseabout, is a shepherd herself. She raises a small flock of Icelandic sheep in the hills of her native state, Vermont. Icelandics are hardy, capable, and self sufficient. Perfect for the state’s unpredictable climate and steep hills. Learn more about them at takestockfarm.com.



Wool is one of our greatest renewable resources.

Sustainably raised wool is:

>> environmentally responsible

>> hypoallergenic and mite resistant

>> free of chemicals and other junk

>> naturally breathable and temperature regulating

>> naturally fire resistant

Intensively managed pasture:

>> allows the land and pasture plants to rest and regrow before being defoliated again

>> provides even manure distribution which replenishes necessary nutrients back into the soil at a steady rate

>> mitigates soil compaction, allowing more water to be absorbed into the soil, which prevents erosion.

Here’s where you come in:

Rouseabout’s blankets utilize this undervalued fiber in a way that’s easy to incorporate into anyone’s life. Designed simply so you get the most wool for your buck. They are helping to heal the land, economy, and our unsustainable textile industry.

For babies, yogis, puppies, and anyone. Simple, practical, helpful.